Skin Care Supplements Market Size, Share & Trends Analysis growing at a CAGR of 7.81% from 2025 to 2033

The global skin care supplements market size was estimated at USD 3.10 billion in 2024 and is projected to reach USD 6.05 billion by 2033, growing at a CAGR of 7.81% from 2025 to 2033. Market growth can be attributed to the increasing attention to physical appearance and the rising accessibility of skin care supplements.

Key Market Trends & Insights

  • Asia Pacific skin care supplements market held the largest share of 45.97% of the global market in 2024.
  • The skin care supplements industry in the U.S. is expected to grow significantly over the forecast period.
  • By ingredients, the collagen segment held the highest market share of 33.32% in 2024.
  • By gender, the female segment held the highest market share in 2024.
  • By distribution channel, the offline segment held the highest market share in 2024.

Market Size & Forecast

  • 2024 Market Size: USD 3.10 Billion
  • 2033 Projected Market Size: USD 6.05 Billion
  • CAGR (2025-2033): 7.81%
  • Asia Pacific: Largest market in 2024

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In addition, the increasing adoption of social media marketing by various supplement manufacturers is expected to drive the market over the forecast period. The skin care supplements market is expected to witness significant growth in the coming years due to the increasing social media marketing initiatives that manufacturers and providers undertake to promote these products globally. Due to the increasing number of social media users, it has become a popular platform to market offerings. Consumers can interact with brands via advertisements, quizzes, surveys, and forms provided by manufacturers on social media platforms, such as Instagram, Facebook, and YouTube.

These advertisements, quizzes, and forms provide insights into the consumer’s preferences and choices, which can help manufacturers innovate supplements as per the market demand. These benefits associated with social media advertisements are expected to increase the adoption of social media marketing, which is expected to drive the skin care supplements industry growth in the coming years.

Some of the brands and retailers promoting their products on social media platforms like Instagram include Swisse Wellness Pty Ltd., Supplements Made Simple, hkvitals.com, Pure Encapsulations, LLC., Truebasics.com, Neutrogena, Cymbiotika, and Ritual. These brands provide information about their products via photos and videos, which helps them attract their target consumers easily. Furthermore, a large population is using social media.

According to the article published in July 2020 by Hootsuite, Inc., a leader in social media management, over 3.96 billion individuals use social media-about 51% of the worldwide population. Furthermore, brands can reach about 1.08 billion individuals using ads on Instagram. Thus, the rising social media marketing for skin care supplements and the growing number of social media users are expected to boost the skin care supplements industry.

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