Video Analytics Market Size, Share & Trends Analysis growing at a CAGR of 19.5% from 2025 to 2030
The global video analytics market size was valued at USD 12.71 billion in 2024 and is expected to expand at a CAGR of 19.5% from 2025 to 2030. This growth can be attributed to the rising need for enhanced surveillance systems, the proliferation of smart city initiatives, and the integration of artificial intelligence (AI) in video analytics solutions.
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The increasing concern for safety and security across various sectors has further driven the video analytics industry. Organizations are increasingly adopting video analytics to monitor real-time activities, detect anomalies, and ensure compliance with safety regulations. For instance, retail businesses utilize video analytics to analyze customer behavior, optimize store layouts, and reduce theft by identifying suspicious activities. This application not only enhances security but also contributes to improving customer experience and operational efficiency.
Moreover, the rapid development of smart cities is significantly boosting the demand for the video analytics industry. Governments are investing heavily in infrastructure, incorporating advanced surveillance systems to enhance public safety and streamline urban management. For instance, cities are deploying intelligent traffic management systems that utilize video analytics to monitor traffic flow, reduce congestion, and improve emergency response times. This technology integration enhances urban living and generates substantial data that can be analyzed for future urban planning.
Furthermore, the growing adoption of cloud-based solutions is facilitating the scalability and accessibility of video analytics technologies. Businesses leverage cloud platforms to store vast amounts of video data securely while utilizing advanced analytics tools without heavy upfront investments in hardware. This trend is particularly beneficial for small and medium-sized enterprises (SMEs) that may have previously found such technologies cost-prohibitive. As a result, the video analytics market is set to flourish as more organizations recognize its potential to transform operations and enhance security measures.
Type Insights
The software segment in the video analytics industry accounted for the largest revenue share of 79.3% in 2024 due to increasing demand for advanced security solutions across various sectors, which necessitates sophisticated software capable of real-time video processing and analysis. For instance, retail chains are implementing video analytics software to monitor customer behavior and optimize store layouts, enabling them to enhance customer experience and reduce losses from theft. In addition, the integration of artificial intelligence (AI) into video analytics software has further propelled its adoption, as AI enhances the accuracy of data interpretation and anomaly detection. This capability allows organizations to derive actionable insights from vast amounts of video data, making it an essential tool for decision-making processes.
The services segment is expected to grow at the highest CAGR of 23.9% over the forecast period due to increasing demand for implementation, maintenance, and support services. As organizations adopt complex video analytics systems, they require specialized services to ensure these technologies are effectively integrated and utilized to their full potential. This growing reliance on expert services helps organizations maximize their return on investment and allows them to stay current with the latest advancements in video analytics technology. In addition, as businesses recognize the importance of continuous improvement in their analytics capabilities, the demand for dedicated service offerings is expected to rise, driving further growth in this segment.
