Ladies’ Wristwatch Market growing at a CAGR of 5.0% from 2025 to 2033

The global ladies’ wristwatch market size was estimated at USD 15.90 billion in 2024 and is projected to reach USD 24.53 billion by 2033, growing at a CAGR of 5.0% from 2025 to 2033. The global market is primarily driven by rising fashion consciousness among women and increasing demand for luxury and smart wearable accessories.

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In addition, growing disposable incomes and the influence of social media trends further boost market growth. The global women’s wristwatch market is driven by rapid technological advancements such as the integration of health tracking and connectivity features. Changing consumer preferences toward sustainable and customizable designs also fuel demand. According to the smart watch statistics published in July 2025, women aged between 30 and 44 have the highest amount of smart watch adoption. Expanding e-commerce platforms enhance product accessibility and brand reach. Moreover, collaborations between fashion houses and watchmakers are creating innovative, limited-edition collections that attract style-conscious buyers.

In addition to the previously mentioned drivers, the market for ladies’ wristwatches is further propelled by the growing role of digital and social media in shaping purchase decisions. Brands now leverage influencer collaborations and limited-edition drops to build hype. The rising appeal of gender-neutral designs and smaller, more versatile case sizes is expanding the addressable audience beyond traditional segments.

The women’s wristwatch market is driven by rising fashion consciousness and the trend toward accessorizing with luxury and smart devices. Growing disposable income and brand influence also boost demand. Technological advancements, such as hybrid smartwatches, attract younger consumers. According to the MATHEU’S FINE WATHCES & JEWELRY data published in October 2025, individuals in the Highlands Ranch, Colorado region prefer hybrid smartwatches for their functionality and aesthetic appeal. In addition, the push for personalized and sustainable designs fuels continued market growth.

Ladies’ Wristwatch Market Report Scope